“Declines in the sales of tape media are decreasing and the death of tape has been postponed - indefinitely,” writes Chris Mellor of The Register.

According to recent numbers published by the Santa Clara Consulting Group, in the third quarter of 2013, cartridge sales hit $141.73 million. LTO accounted for a whopping 95 percent of revenue.

When looking at the LTO media type breakdown per version, they are as follows:

- LTO-4 - 38 percent of all units sold
- LTO-5 - 37 percent of all units sold
- LTO-3 - 13 percent of all units sold
- LTO-6 - 8 percent of all units sold
- LTO-1 and LTO-2 - 3 percent of all units sold

The brand breakdown (in terms of popularity) has HP with 31 percent of the market share, followed by Fuji and then IBM.

Trailing behind LTO tape cartridges, the second most popular technology is DDS/DAT at $4.9 million. DLS, DLT-V, AIT, and QIC sales were on the low end of the spectrum.

The following chart shows that magnetic data media sales did drop from 2008, but in Q3 of 2013 sales have leveled off. Mellor suggests that the number may rise gradually due to the use of archival tape used in the cloud and alongside disk. This spells good news for magnetic data media in the coming years.

Santa Clara Group Tape Media Sales

Declines in tape media sales are decreasing.

Want to learn more? We can answer all of your questions and help you save both time and money. Please either call our offices or drop us an e-mail.

We are currently purchasing new and used, all brands and formats. Yes, we buy used tape. Our data destruction processes exceed all standards for data destruction for DOD, GLBA, SOX, HIPAA, FACTA, ETC. Not only will you recoup some of your initial data storage costs, selling your data media for reuse is also the most environmentally conscious solution to ending the life of your tape media.

Don’t shred the tape, shred the data!

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Curious of all this LTO LTFS talk and want to see how LTO-5 and LTFS are being utilized by a real-world organization?
The following video is a case study presented by IBM. Learn how one of their customers in Athens, Greece has simplified their archival process and cut costs significantly:

We buyback LTO cartridges in new and used condition, if you would like a free value audit on what you have please send us a list of what you have.

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